Why Are Justin Herbert Cards So Expensive? The Quarterback’s Premium

John Rizzo

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Why Are Justin Herbert Cards So Expensive? The Quarterback’s Premium

Justin Herbert’s meteoric rise in the NFL has transcended the gridiron, catapulting the value of his trading cards to unprecedented heights.

As the talented quarterback for the Los Angeles Chargers, Herbert’s remarkable rookie season and subsequent stellar performances have ignited a fervor among collectors and investors alike.

The demand for Justin Herbert cards reflects his on-field prowess and the scarcity of coveted editions, autographs, and the inherent allure of possessing a piece of a burgeoning NFL icon’s early career.

In this intersection of athleticism, rarity, and fandom, the soaring prices of Justin Herbert cards underscore the dynamic and lucrative world of sports card collecting.

Why Are Justin Herbert Cards So Expensive?

Justin Herbert’s cards are expensive primarily due to his exceptional performance on the football field, coupled with factors inherent to the trading card market.

Here are some critical reasons for the high prices of Justin Herbert cards:

Outstanding Performance

Justin Herbert’s exceptional performance on the football field has been a critical driver of the high prices of his cards. His impressive rookie season in 2020, marked by record-breaking performances and standout plays, has elevated his status as one of the most promising young quarterbacks in the NFL.

Rookie Sensation

Rookie Sensation

Rookie cards, capturing a player’s entry into the professional league, are highly coveted by collectors.

Justin Herbert’s rookie status, with cards from his debut season, adds a layer of excitement and demand, contributing to the increased prices.

Limited Availability

Limited print runs or exclusive editions characterize some of the most valuable Justin Herbert cards. The scarcity of these cards makes them more sought after among collectors, as rarity often correlates with higher market value.

Autographed Cards

Cards featuring Justin Herbert’s autograph, especially those authenticated by reputable services, command a premium in the market. Autographed cards add a personal touch and rarity, increasing their perceived value among collectors.

Grading and Condition

The condition of a card, as determined by grading agencies such as PSA or Beckett, significantly influences its value. Cards in excellent condition, particularly those with high grades, are more desirable to collectors, increasing their prices.

Popularity and Fan Base

Justin Herbert’s popularity among football fans contributes to the demand for his cards. A large and engaged fan base, regionally and globally, increases competition among collectors, further boosting card prices.

Investment Appeal

Some collectors and investors view sports cards, especially those of rising stars like Justin Herbert, as potential investments. The anticipation of future successes and the potential for the cards to appreciate over time contribute to their high prices.

Media Exposure

Constant media coverage, including televised games, interviews, and social media presence, contributes to Justin Herbert’s widespread recognition. Increased visibility often translates to heightened demand for memorabilia, including trading cards.

Market Trends

Trends within the sports card market, influenced by factors such as overall collector interest, economic conditions, and market speculation, can impact the pricing of Justin Herbert cards. High demand, driven by both collectors and investors, can lead to elevated market values.

What Are Some of the Most Expensive Justin Herbert Rookie Cards?

What Are Some of the Most Expensive Justin Herbert Rookie Cards?

Justin Herbert’s rookie cards have seen a surge in value, reflecting his impressive football performance. It’s important to note that the sports card market is dynamic, and values can change over time based on various factors.

Here are some examples of some of the most expensive Justin Herbert rookie cards up to that point:

2020 Panini National Treasures Platinum NFL Shield Autographed Card

This card features an autograph from Justin Herbert and includes a piece of the NFL shield from his jersey. It gained substantial attention and was auctioned for over $1.5 million through the trading card marketplace Goldin.

2020 Panini National Treasures Rookie Patch Autographs Stars and Stripes Premium #158 Justin Herbert /3 PSA 9

Limited to three copies, this card showcases a premium stars and stripes design and is graded PSA 9. Its rarity and premium features contribute to its high market value, estimated at around $49,500.

2020 Panini Prizm Gold Vinyl Justin Herbert Rookie Card

The Gold Vinyl parallel from the Panini Prizm set is known for its vibrant design and scarcity. Prices for this card can vary, with high grades and low serial numbers commanding a premium.

2020 Panini Donruss Optic Gold Vinyl Justin Herbert Rookie Card

The Gold Vinyl parallel from the Donruss Optic set is another highly coveted edition. Like the Prizm version, its value is influenced by conditions, scarcity, and demand among collectors.

2020 Panini Flawless Justin Herbert Rookie Patch Autograph

The Flawless collection is recognized for its high-end nature and premium features. Justin Herbert’s rookie patch autograph card from the Flawless set can command a significant price, especially if it includes a pristine signature and unique patch.

What Are Some Affordable Justin Herbert Rookie Cards?

What Are Some Affordable Justin Herbert Rookie Cards?

Justin Herbert’s rookie cards have demonstrated varying price ranges based on set, rarity, and condition. While some of his cards can be quite expensive, there are also more affordable options for collectors who are mindful of their budget.

Here are examples of some potentially more affordable Justin Herbert rookie cards:

2020 Panini Donruss Justin Herbert Rated Rookie Card

The Donruss-rated Rookie cards are often more budget-friendly than premium sets. They feature a clean design and are widely collected by enthusiasts.

2020 Panini Prizm Justin Herbert Base Rookie Card

While Prizm is a sought-after set, the base version of Justin Herbert’s rookie card can be more affordable than some parallel editions. It’s a popular set known for its chromium finish.

2020 Panini Chronicles Justin Herbert Rookie Card

Chronicles is a set consolidating various Panini brands, offering a mix of rookie cards. The base versions from Chronicles might be more accessible to collectors with budget considerations.

2020 Panini Mosaic Justin Herbert Rookie Card

Mosaic is known for its unique and vibrant designs. While specific parallel versions can be expensive, the base Mosaic rookie card might offer a more affordable option.

2020 Panini Select Justin Herbert Rookie Card

The Select set includes various rarity levels, but the base version of Justin Herbert’s rookie card from this set could be more reasonably priced compared to premium parallels.

How Do You Determine the Value of a Justin Herbert Card?

How Do You Determine the Value of a Justin Herbert Card?

Determining the value of a Justin Herbert card involves thoroughly assessing various factors that contribute to its market worth.

Here’s a comprehensive guide on how to evaluate the value of a Justin Herbert card:

Card Set and Edition

Identify the specific set and edition of the card. Different sets have varying levels of rarity and prestige, impacting the card’s overall value.

Rookie Status

Check whether the card is a rookie card (RC). Rookie cards, especially those from a player’s debut season, are often more valuable to collectors.

Card Condition

Examine the overall condition of the card. Look for cards with minimal wear, sharp corners, clean surfaces, and well-preserved edges. Higher-condition cards generally command higher prices.

Professional Grading

Submitting the card to a professional grading service, such as PSA (Professional Sports Authenticator) or Beckett, provides an objective assessment of its condition. Graded cards often have a higher perceived value.

Rarity and Limited Editions

Assess the rarity of the card. Limited editions, low serial numbers, or rare parallel versions within a set can significantly impact the card’s value.


Determine if the card features Justin Herbert’s autograph. Autographed cards are typically more valuable, and authenticity is crucial. Autographs authenticated by reputable services enhance the card’s desirability.


Evaluate the current demand for Justin Herbert cards. High demand, often driven by the player’s recent performance or achievements, can lead to increased values.

Recent Sales Data

Research recent sales data for similar Justin Herbert cards on established sports card marketplaces or auction platforms. This provides a real-time snapshot of market values.

Market Trends

Stay informed about overall trends in the sports card market. Market sentiment changes, demand fluctuations, and broader industry trends can impact card values.

Player Performance

Consider Justin Herbert’s on-field performance. Significant achievements, Pro Bowl selections, or other milestones can positively influence the perceived value of his cards.

Popularity and Fan Base

Consider Justin Herbert’s popularity and the size of his fan base. Players with a large and dedicated following often have more demanding cards.

Media Exposure

Stay aware of media coverage, including highlights, interviews, and social media presence. Increased exposure can increase interest and demand for a player’s cards.


Are Justin Herbert cards a good investment?

Investing in Justin Herbert cards can be subjective. While some see potential for value appreciation, it’s essential to research market trends and make informed decisions.

How does the scarcity of specific editions impact card prices?

Limited editions with low print runs or unique features contribute to a card’s scarcity, making it more desirable among collectors and increasing its price.

Do Justin Herbert’s cards from his college career hold value?

While Herbert’s college career cards may have value, the most sought-after cards are typically from his NFL rookie season due to increased demand.

What impact do endorsements and sponsorships have on card values?

Endorsements and sponsorships can enhance a player’s overall marketability, potentially influencing card values as increased visibility attracts more collectors.

How does off-field conduct affect the value of Justin Herbert’s cards?

Off-field conduct can influence a player’s public image, which may impact the perceived value of their cards among collectors.

To Recap

The soaring prices of Justin Herbert cards encapsulate the convergence of exceptional athleticism, scarcity, and fervent fan engagement within sports card collecting.

Herbert’s remarkable journey from a standout rookie to an NFL sensation has fueled an unprecedented demand for his trading cards.

The allure lies in capturing moments of sporting brilliance and owning rare, autographed editions that symbolize a connection to a football prodigy’s early career.

As the market continues to evolve, the expensive nature of Justin Herbert cards is a testament to the enduring passion and investment potential embedded in sports card collecting.

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John Rizzo

I am a professional rugby player in the Washington DC-Baltimore area. I have been playing rugby for over 10 years and have had the opportunity to play in many different countries. I am also a coach for both youth and adult rugby teams. I graduated from Johns Hopkins University with a degree in Sports Management and Marketing. I am currently working on my MPA from American University and plan to pursue this career path after graduating next year. LinkedIn